A Beauty Editor Tests Rōz’s New Wave Texturizing Mist

When you find a beauty product that’s good enough to text your friends about, you’re already winning. But when you accidentally find one that you and your friends now can’t…

Sourcing at Magic: Companies Aren’t Ignoring Sustainability Amid Tariff-Driven Cost Pressures

If history serves as an indicator, one might naturally assume that social and environmental initiatives would be the first programs on the chopping block during a time of tariff turmoil.…

Cool Girls Are Wearing Long-Sleeve T-Shirts With Midi-Skirts Right Now

All of a sudden, I’ve noticed that the chicest dressers across London and France are shelving their jeans in favour of an unlikely skirt pairing. Comfortable, easy and cool, the…

Wrangler Combines Grit and Glam in New Lainey Wilson Collection

Wrangler combines its Western heritage and the free spirit of the ’70s in its latest collection with Grammy-winning country music artist Lainey Wilson. Wrangler launched the Fall 2026 collection on…

The Best New Fashion Items to Shop Now, According to Editors

Who What Wear editors are true shopping experts. When reading their stories, I’m always inspired by the cool finds they’ve uncovered, so I’ve made it a habit to tap them…

Jemima Kirke, Rowan Blanchard Front Marc Jacobs Fall 2026 Campaign

Scene, action! Marc Jacobs has unveiled “The Swap” for the fall 2026 season, the latest chapter in the brand’s “Question Marc” series of campaign storytelling following the brand’s debut pre-fall…

A Fashion Insider’s Guide to Cartagena, Colombia

Welcome to Locals Only. In this series, we’re tapping notable locals in the style space to share a tight list of their top recommendations of what to see, eat, and…

Burberry Heads to the Hamptons With Topping Rose House Pop-up

CHECKERED SUMMER: Burberry is returning to the Hamptons this summer with a pop-up store and branded takeover at the boutique hotel Topping Rose House in Bridgehampton. Housed within the reimagined…

Prepare Your Pedi—Flip-Flops and Heels Look Coolest With This Sock Trend

If you’re a regular reader of this weekly column, I promise I don’t have a foot fetish—I just like my micro-trends as divisive as they come. And this year, the…

Abercrombie & Fitch Collaborates With Abbode

Since opening the doors to its New York City boutique on Elizabeth Street in 2021, Abbode has become a go-to brand for all things kitschy and fun. After pivoting the…