“Let’s Buy Spirit”: Can the Public Save Spirit Airlines?



Spirit Airlines may have ceased operations, but a growing grassroots campaign is trying to ensure the ultra-low-cost carrier does not disappear from the skies. Just a day after Spirit’s final flights landed, a community-led initiative called “Let’s Buy Spirit” announced that it had already attracted more than $22 million in public pledges aimed at reviving the airline. The effort, organized online and amplified through social media, proposes transforming Spirit into a publicly supported, community-owned airline modeled after the Green Bay Packers. So in this video, we take a look at the grassroots movement trying to bring Spirit Airlines back and whether a community-owned airline could actually work.



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