Google said that it is adding Venmo as a payment option today on Google Play for purchases including games, apps, add-ons, and other digital content.

The company said that users can use Venmo’s wallet or other linked payment methods, such as bank accounts and cards, to pay for subscriptions or tip creators within different content-based apps.

Users can go to payment methods within their account’s settings to link a Venmo account. Google Play already offers other digital payment methods including PayPal and Cash App along with cards from American Express, Visa, Mastercard, Discover and JCB in the United States.

Outside the U.S., the company has also experimented with allowing users to pay for digital purchases using cash at a nearby store.

People are spending more money on apps and games across the world. In 2025, user spend across iOS and Play Store was over $167 billion for in-app purchases, up 10.6% year-on-year, according to a report from analytics firm Sensor Tower.