EXCLUSIVE: Forget the Ranch, Cowboy Boots are Now Meant for the Winery


Western footwear brand Lane Boots is bringing its signature footwear to wine country with a new collaboration.

On Thursday, the women-led Texan shoe brand revealed it has teamed up with Napa Valley winery Rombauer Vineyards on a limited-edition “Joy” Boot.

Translating Rombauer’s “Joy of Wine” mantra, the “Joy” Boot is made from chardonnay-washed leather reminiscent of the winery’s best-selling, golden-hued flagship wine. The boot also features delicate metallic embroidery depicting vineyard grapevines and mustard blooms on the shaft, complemented by a suede vamp and heel. Every pair is finished with Rombauer’s brand seal set against custom, “Rombauer Blue” soles.

For Rombauer, the collaboration hits close to home. According to the winery, its founder Koerner Rombauer was “a cowboy at heart,” and had a “deep appreciation” for the Western spirit and love of the land.

“For us, the ‘Joy of Wine’ has always been about more than what is in the glass,” said Heather McCarthy, director of marketing at Rombauer Vineyards. “Every detail of this boot pays homage to our heritage. Partnering with Lane Boots — a brand that shares our dedication to quality and craftsmanship — offers our fans a stylish new way to experience Rombauer and carry a piece of Napa Valley wherever they step.”

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The Lane Boots x Rombauer Vineyards Joy Boot.

Courtesy of Rombauer Vineyards

Jill Gathmann, president of Lane Boots, added that the company designs boots for those “who appreciate exceptional detail and timeless quality, values that Rombauer has embodied in Napa Valley for generations.”

“This collaboration felt like a natural fit, bringing together two brands with a shared appreciation for craftsmanship, authenticity, and heritage,” Gathmann said. “The ‘Joy’ Boot beautifully bridges our two worlds and celebrates the spirit of both brands in a way that feels timeless and distinctive. Cheers to great boots, great wine, and the joy of bringing the two together.”

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The Lane Boots x Rombauer Vineyards Joy Boot.

Courtesy of Rombauer Vineyards

This new launch is just the latest collaboration from the nearly 20-year-old Western boot brand. In 2025, Lane Boots announced a new partnership with American country music star Megan Moroney. More recently, the “Tennessee Orange” singer, who hails from Georgia, was seen wearing a custom Lane Boot style at the opening of her “Cloud 9” tour in Brooklyn earlier this year.

Lane Boots has also teamed up with Texas A&M University, Rodeo Houston, Marijka and West Desperado on collaborative styles.

The limited-edition Rombauer Vineyards “Joy” Boot, which retails for $395, is now available exclusively at Rombauer.com.



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