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June 1 marked the arrival of Pride Month, which had its start with the 1969 Stonewall riots — a multi-day uprising led by the LGBTQ+ community in response to a police raid at New York City’s now-legendary Stonewall Inn.

The very next year saw the city’s (and country’s) first-ever Pride marches, which over time expanded across the continents and turned into a month-long celebration of queer identity, resilience, and resistance: being officially recognized as a national happening by President Bill Clinton circa 1999, who declared June as “Gay and Lesbian Pride Month.” Ten years later, President Barack Obama made Pride Month all-encompassing, expanding its reach by changing the language to “Lesbian, Gay, Bisexual, and Transgender Pride Month.”

As we speak, programming helmed by LGBTQ+ folks and their allies is gaining heat as millions around the world are beginning to come together for block parties, parades, festivals, drag brunches, museum exhibitions, and even “Heated Rivalry” parody shows. But in case your city’s Pride Month agenda isn’t as robust as it should be, there’s another way to join the festivities and show off your pride — by shopping the special-edition Pride Month fashion collections and collaborations that were recently unveiled by leading designers.

In 2025, everyone from Levi’s and Converse to Betsey Johnson and Puma rolled out color-happy and inclusive designs for Pride Month that went beyond rainbows and instead displayed intention, thought, and true knowledge of what LGBTQ+ consumers expect from their fashion purchases (Keith Haring–themed Saucony sneakers and mid-rise jorts from Abercrombie & Fitch? Count us in!).

This time around is no different, with brands like Diesel, Eyebuydirect, Old Navy, and, once again, Levi’s showing up when and where it matters by treating shoppers to their Pride-coded favorites.

Through the end of June, we’ll be constantly updating this roundup of the best Pride 2026 fashion collections with the latest-and-greatest releases in the clothing and accessories realm. Wearing your values on your sleeve has never been easier.

REI

REI is the country’s biggest consumer co-op, yes, but also a leader in outdoor gear committed to “expanding access to the outdoors for all,” as the retailer itself puts it, and a longtime LGBTQ+ supporter (operating with an “always-on, year-round focus”). Right now, as part of a program called “Made With Pride,” REI is partnering with nonbinary illustrator Alva Skog on a lineup of apparel, bags, camping chairs, and water bottles that channels a playful spirit while reiterating the importance of queer connection.

The central design is a stylized, multicolored topography of mountain ridges: fusing the setting REI customers will likely use these goodies in with the timelessness of the rainbow flag. “My hope is that this little image will spark inspiration to spend more time outdoors together and a reminder that rest is resistance,” Skog shared.

Aside from these in-house creations, REI is propping up other brands in its vast catalog that are celebrating Pride, including Swift Industries, Andie, and TomboyX. It’s also hosting several in-person gatherings this month, like block parties and 5K runs across the U.S. Learn more here.

Savage x Fenty

Rihanna’s Savage x Fenty label has collaborated with GLAAD, the world’s largest LGBTQ+ media advocacy organization, on a roster of graphic tees and intimates (from bras and jock straps to boy shorts and cheeky panties) made for being nothing short of yourself, in and out of the bedroom.

Quite boldly, Savage x Fenty decided to tap Elon Musk’s transgender daughter, Vivian Jenna Wilson, to be the face of the campaign — after she appeared in the brand’s Valentine’s Day ads earlier. This is some of the most stylish and actually wearable Pride merch that dropped in the past few weeks, and it can be donned for moments both intimate and very public. Read: dancing in the center of Washington Square Park’s fountain on June 28.

Calvin Klein

Calvin Klein’s “Pride, Unleashed” collection encourages wearers to “let it out.” It’s also a creator-led initiative, starring artist Deon Hinton, choreographer Sam Salter, and model-athlete Jordan Rand.

Get ready for visually pleasing gradients, instantly recognizable logo bands, and relaxed silhouettes that whisper another unifying message: Just be. Calvin Klein says it’s “proud to financially support organizations serving the LGBTQIA+ community”; as if you needed another incentive to shop, for a limited time only buyers will get an extra 40 percent off their purchases of $200 or higher, an extra 30 percent off those $150 or higher, and an added 20 percent off a cart total of $100 or more. Get to it.

Adidas

Adidas’ Pride products for 2026 are titled “Love Unites,” spanning never-before-seen sneaker styles, limited-edition track shorts, and World Cup-slash-queer representation jerseys. Adidas is known for nurturing longstanding partnerships with LGBTQ+ organizations like Athlete Ally, which are actively working to curb homophobia and transphobia in athletic settings.

Its first-ever “Love Unites” capsule entered the world in 2015. Over a decade later, the Adidas line remains a beloved and annually anticipated way to signal what you stand for: on and off the pitch.

Lululemon

Lululemon’s batch of 16 distinct Pride pieces instills confidence beyond the gym. The athleticwear giant calls its approach to backing LGBTQ+ causes a “360” one, stating that it has donated over nine million dollars since 2021 “to organizations supporting LGBTQ2IA+ wellbeing, like The Trevor Project and Rainbow Railroad.” Your purchase helps boost this commendable endeavor.

We can’t get enough of the thoughtful slogans here (“Love your light”; “Be good to others”; “You are living perseverance”), not to mention the soft-focus, pastel-powered color schemes, materials that are ready to take on your sweatiest days, and practical accessories the likes of festival-season crossbodies. Hint: This collection shines brightest when shared with a friend.

Levi’s

Levi’s’ Pride 2026 capsule is called “Together, We Ride,” and it’s been created with an overarching goal in mind: to shed light on the legacy of queer motorcycle clubs throughout history, whose members “carved out spaces of belonging on the open road,” according to a press release, and thus blended passion with purpose.

Prioritizing denim and leather in their uniforms, queer motorcyclists were also sartorial and not just cultural trailblazers — acting as each other’s chosen families while blessing the streets with their bold, unapologetic visual flair.

The Levi’s collection’s pieces are informed by GLBT Historical Society archives, referencing the past while staying firmly planted in present-day trends. You’ll discover cropped muscle tanks, leather vests, trucker jackets, and boxers here, though many standout picks (think studded belts and chaps) are already seeing “out of stock” messaging.

Levi’s donates $100,000 annually to Outright International, an organization that champions and advances the rights of LGBTQ+ individuals worldwide.

Eyebuydirect

Meet the “Colors of Pride” collection from Eyebuydirect, a leading online destination for prescription eyewear, sunglasses, and blue light–filtering specs. Through June 30, the company will donate 100 percent of sales from “Colors of Pride” to The Trevor Project — an established, highly regarded suicide prevention and crisis intervention platform for LGBTQ+ youth (with whom Eyebuydirect has partnered for the past seven years).

Emphasizing the emotionally resonant power of color as a form of self-expression, the drop boasts a plethora of bright frames that can be customized with bells and whistles like Rx, sun Rx, tint options, and polarization: further helping you make them all your own. From cat-eye beauties to throwback, oversized statement makers, these glasses will take you from parade float to bar crawl in style (while elevating your ensembles year-round).

Michael Kors

Michael Kors’ much-anticipated Pride reveal is finally here, and it’s promising no shortage of bags, accessories, and ready-to-wear staples for being your loudest, and your proudest, self this season. The fashion house has mentioned that once an item sells out, it will not be restocked, so act quick if you wish to curate a head-to-toe Pride getup passerby will secretly admire (or shamelessly compliment).

The below selections are all punctuated by the craftsmanship Michael Kors is so lauded for and “finished with the bold color and intention that Pride Month deserves,” per brand copy. A portion of proceeds goes towards aiding the mission and operations of the Stonewall National Monument Visitor Center.

Editor’s Note: So far, we’ve only spotted previous years’ Pride Month picks on Michael Kors’ site, but we’ll swap them out for 2026’s as soon as they land at michaelkors.com.

Abercrombie & Fitch

Every Pride Month, like clockwork, Abercrombie delivers: ideating silhouettes for the girls, the gays, and the theys that are laden with affecting, cliche-averse symbolism. The Abercrombie & Fitch Pride 2026 compilation as it stands now includes shoulder tanks with “Brokeback Mountain” quotes, minidresses meant to be worn sans bra, tops with stylized depictions of the Stonewall Inn, embroidered overalls, and cutesy bag charms.

Regardless of how much money this collection makes, Abercrombie will be donating $400,000 to The Trevor Project. A refreshing and unexpected part of the line is also the array of clothing made just for kids, flaunting rainbow camo prints, Powerpuff Girls allusions, and Pride-meets-Snoopy motifs for good measure.

Hollister

Hollister is owned by Abercrombie & Fitch Co., so of course it’s going to go as hard for Pride Month as its older sister. What’s on offer? Cutoff tanks that pay homage to drag queen icon Naomi Smalls, The Hex Girls, and Girl in Red alike (IYKYK), artful crochet textures, Buffy the Vampire Slayer football jerseys, and so much more.

Hollister is donating its $400,000 to Glisten, which is dedicated to ending sexual orientation– and gender-based discrimination in K-12 schools.

Diesel

Italian denim master Diesel has just partnered up with none other than Tinder on a Pride Month–exclusive assortment of polos, lingerie, dresses, and everything in between, all unified by the collaborators’ “For Successful Loving” slogan. What’s unique about this offering is the campaign that backs it — featuring documentary-style, VHS-inspired footage that captures LGBTQ+ community members’ and couples’ takes on love, lust, and life lessons as related to their identities.

In that, Diesel x Tinder feels real and raw, skipping performative activism for something that informs and inspires. We’d totally swipe right on each of the 19 products (peep the burnout devoré technique that’s making them look semi-sheer and utterly irresistible).

Old Navy

Love is love and LGBTQ+ rights are human rights — never forget it and allow others to internalize these sentiments, too, by donning Old Navy’s Pride-themed instant bestsellers, some new and some old, all month long. Not only are the graphic tees honoring key players in the movement like Harvey Milk and Marsha P. Johnson (the “P” is for “Pay it no mind”); the baby onesies; and the summertime footwear on Old Navy’s online shelves incredibly chic, but many of the options are also on sale for the next few days.

Notably, the brand doesn’t just enter into LGBTQ+ mode once the calendar flips to June but makes sure to spotlight and team up with queer designers and causes no matter the time of year. Case in point? Old Navy’s overnight-sensation collab with gay, Black fashion designer Christopher John Rogers this past April.

You know what to do: Shop with abandon, and let your Pride flag fly.

Even More Pride 2026 Clothing & Accessories to Shop Online

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Meet the Author

Stacia Datskovska is a Senior Commerce Writer at WWD. Previously, she worked at ELLE DECOR as an assistant digital editor, covering all things luxury, culture, and lifestyle through a design lens. Her bylines over the past five years have appeared in USA Today, Baltimore Sun, Teen Vogue, Boston Globe, Food & Wine, and more. Prior to joining ELLE DECOR, Datskovska learned the ins and outs of e-commerce at Mashable, where she tested products, covered tentpole sales events, and curated gift guide roundups. She graduated from NYU with a bachelor’s degree in journalism and international relations. Datskovska regularly reports on limited-edition fashion releases worth readers’ money, including those unveiled for Pride Month each year.