
Apple just gave us our first look at its next-gen iPhone 18 Pro and Pro Max, and they’ve already got our reviewers buzzing. Plus, you won’t have to wait long to get your hands on one. Both models are set to hit shelves next Friday, Sept. 18, and preorders are already open if you want to make sure you’ve got yours on day one.
Our Picks

Bottom Line
Apple is the obvious choice if you’re hoping to grab the iPhone 18 Pro or Pro Max on day one, and it’s already offering a chance to get your h…

Bottom Line
T-Mobile has a ton of offers to help you snag a new iPhone 18 for less right now. If you’re on an Experience Beyond plan, an eligible trade-in…

Bottom Line
An eligible trade-in could potentially put the iPhone 18 Pro in your pocket for free right now at AT&T. You’ll get up to $1,200 for any device…

Bottom Line
Adding a new line on Verizon’s Unlimited Ultimate plan and trading in an eligible device will knock up to $1,200 off the iPhone 18 Pro and Pro…

Bottom Line
We haven’t found any unlocked models listed on Best Buy yet, but you can activate the phone through AT&T or Verizon. Plus, you can score some …

Bottom Line
Xfinity Mobile Plus customers are sitting on a particularly good deal right now. Customers either adding a new line or upgrading an existing o…
Plus, tons of retailers and carriers are already offering some massive discounts to help with the intimidating $1,199 starting price. We’ve found tons of trade-in deals, new line offers and more that can potentially put one in your pocket for free, and we’ve rounded up the absolute best bargains below. You’ll also want to make sure you’ve got a proper case, and we’ve found plenty of deals on those as well.
That’s not the only thing Apple announced at its latest event, either. We’ve also got lists for the best preorder deals on the new AirPods 5 and Apple Watch Series 12 in case you’re looking to upgrade your entire lineup of Apple gadgets.
iPhone 18 Pro and Pro Max preorder deals

Apple is the obvious choice if you’re hoping to grab the iPhone 18 Pro or Pro Max on day one, and it’s already offering a chance to get your hands on one for less. An eligible trade-in could knock up to $885 off. The latest iPhones will net you the biggest discounts, but phones from Google and Samsung are also accepted. You’ll also get 3% cash back when you purchase with your Apple Card.*
Plus, you can save even more if you’re also looking to sign up with a carrier. A trade-in could save you up to $1,200 when activating the phone through AT&T, T-Mobile or Verizon, which can potentially put the basic iPhone 18 Pro in your pocket for free.
Save up to $885 with trade-in

T-Mobile has a ton of offers to help you snag a new iPhone 18 for less right now. If you’re on an Experience Beyond plan, an eligible trade-in or new line and port-in of an existing number can save you up to $1,200. That puts the basic iPhone 18 Pro in your pocket for free, and knocks the 18 Pro Max down to just $3 per month.
That same deal will knock up to $930 off if you’re on an Experience More plan, and those on most other plans can save up to $730 with both a new line and trade-in. Just a trade-in can save you up to $300 as well, and T-Mobile also has tons of special offers for military members, first responders and people aged 55 or older.
Save up to $1,200 with trade-in or new line

An eligible trade-in could potentially put the iPhone 18 Pro in your pocket for free right now at AT&T. You’ll get up to $1,200 for any device valued at $180 or more, which drops the basic 256GB model to $0, and the iPhone 18 Pro Max down to just $3 per month. Plus, you can still get up to $930 off for devices valued at $130 or more, and even old and damaged devices worth at least $35 can still net you up to $350 in savings.
You’ll also get an extra $200 off with the activation of a new line, as long as you place the order online. And AT&T will even chip in up to $800 to help you pay off what you currently owe on your old device if you’re switching over from another carrier.
Save up to $1,200 with trade-in

Adding a new line on Verizon’s Unlimited Ultimate plan and trading in an eligible device will knock up to $1,200 off the iPhone 18 Pro and Pro Max, which means you can grab the basic 256GB model for free right now. Or you can get a free NFL Sunday Ticket subscription with the purchase, but these two offers can’t be combined.
Save up to $1,200 with trade-in and new line

We haven’t found any unlocked models listed on Best Buy yet, but you can activate the phone through AT&T or Verizon. Plus, you can score some serious savings if you’ve got an old phone to trade-in.
Verizon customers can save up to $1,200 if they’re also adding a new line or get up to $1,020 off if they’re upgrading an existing one. AT&T customers can save up to $1,200 if they’re on an AT&T Premium 2.0 plan or up to $930 with other plans.
Save up to $1,200 with trade-in

Xfinity Mobile Plus customers are sitting on a particularly good deal right now. Customers either adding a new line or upgrading an existing one can score up to $1,300 off with an eligible trade-in, which means you can grab the iPhone 18 Pro or Pro Max for free right now. Without a trade-in, you can still save up to $400.
Save up to $1,300 with trade-in
When will the iPhone 18 Pro and Pro Max be released?
Preorders for these next-gen models went live on Sept. 12, and the phones will officially be released next Friday, Sept. 18.
How much does the iPhone 18 Pro series cost?
Apple’s latest flagship is available starting at $1,199 for the 18 Pro and $1,299 for the 18 Pro Max. That’s a $100 increase over the previous-gen models.
What colors are available on the iPhone 18 Pro and Pro Max?
The iPhone 18 Pro and iPhone 18 Pro Max come in black, silver, glacier and burgundy.
Should I get the iPhone Duo or the iPhone 18 Pro?
This is subjective, but you should consider whether you want the convenience of an iPhone-iPad hybrid or prefer a focus on portability. Also, keep your budget in mind as you compare the pros and cons of each model.
Best iPhone 18 Pro preorder deals
We’re already seeing preorder deals at Apple, T-Mobile, Walmart, Amazon, Verizon, AT&T, Best Buy and Xfinity. Each comes with their own perks and, in some cases, could get you the phone for free







