When it comes to designer beachwear—including bikinis, beach bags, sarongs, sandals, separates, and more—I have learned over the years that not all brands are created equal. Sure, the price ranges may be similar, but that doesn’t mean they are similarly worth the investment. Some labels, including (but not limited to) the likes of Saint Laurent, Missoni, Prada, and Pucci, and more have proven over time to have major staying power in the category. Year after year, they push out of-the-moment yet timeless designs you never want to retire…and those are the ones I’d suggest buying before others. Below, you’ll find pieces from these brands plus more I love for their past, present, and future. To see what made the cut, simply keep scrolling.
Saint Laurent
Icare in Raffia
You’ll cherish it forever.
It doesn’t get more iconic.
PUCCI
Printed Silk-Twill Scarf
The matching pareo is a must.
TOTEME
Raffia-Like Sunhat
CELINE
Jelly Bay Sandal in Eco Certified Pvc
ERES
Les Essentiels Cassiopée Bandeau Swimsuit
ERES
Emblème Crocheted Cotton-Blend Straight-Leg Pants
You can always count on Eres to have a coordinating cover-up.
Hermes and waterproof? Sign me up.
Prada
Interlock Fabric Triangle Bikini Top
A black triangle bikini is forever.
The Row
City leather flip flops
The pioneers of designer flip-flops.
AGUA BY AGUA BENDITA
Ébano Floral-Print Recycled Swimsuit
I live for their embroidery and embellishments.
AGUA BY AGUA BENDITA
Lavanda Printed Cotton and Silk-Blend Voile Pareo
Chloé
Jelly Thong Sandals in Pink – Chloe
BURBERRY
+ Hunza G Tyler Checked Original Crinkle™ Bikini
Alaïa
One Piece Xl Fishnet Shoulder Bag in Black
I love an unexpected bag for the beach.
MISSONI
Mare Striped Metallic Crochet-Knit Triangle Bikini
Missoni needs no explanation here.
MISSONI
Striped Metallic Crochet-Knit Mini Dress
They always have the best coordinating pieces.
Jessica McCormack
Hello Sailor Starfish Diamond Pendant
Had to throw this in just for fun.
CELINE
Triomphe Hat in Openwork Raffia
The beach hat, made better.
ERES
Les Essentiels Mouna Triangle Bikini Top
Can never resist this shade of yellow.
TORY BURCH
Striped Linen Tunic
The Row
Barn mini leather-trimmed woven raffia tote
Such a good vacation bag.
Prada
Jersey One-Piece Swimsuit
It’s the color combo for me.
LOEWE
+ Paula’s Ibiza Leather-Trimmed Iraca Tote
This collab only gets better each year.
Toteme
Scoop Swimsuit in Yellow
The Attico
Zebra-Print Cotton Muslin Beach Cover-Up
They do the best zebra if you ask me.
Miu Miu
Raffia-Effect Woven Tote Bag
They really have the chicest raffia totes.
Saint Laurent
Pool Flip-Flops in Smooth Leather and Raffia
Gucci
GG Stretch Jersey Bikini







