PlayStation Follows Up Its Killing Discs Tweet to Promote a Wireless Fight Stick


PlayStation has published its first tweet since it announced the end of physical discs on PlayStation consoles — and it’s going about as well as you’d expect.

On July 1, Sony shocked the video game world when it confirmed plans to discontinue physical disc production for new PlayStation games from the start of 2028. Its tweet announcing this move has been viewed an astonishing 165 million times so far, and in the six days since, PlayStation failed to say another word.

Amid the backlash, some had hoped for a U-turn from Sony, a reverse course that would be announced in a follow-up tweet perhaps. At the very least, some fans expected, Sony would address the controversy. Alas, no. Instead, PlayStation’s first tweet since its killing discs announcement is to promote a fight stick.

“Switch out lever gates with ease on the FlexStrike wireless fight stick,” PlayStation said, with a link for further information and a video featuring a couple of talking heads who I’m sure are delighted to be first in line to face the rage of PlayStation fans.

The replies are, put simply, all about Sony failing to address the disc announcement. Already the fight stick tweet has had hundreds of thousands of views. The responses are hard to keep up with. None of it is pretty, and none of it is surprising. Here’s a snippet:

As IGN has reported, Sony is unlikely to budge on its decision, despite the backlash. Sony’s share price enjoyed a bump following the announcement, which suggests the market is in favor of it (unsurprising, given it will in theory make the company more money). One analyst said fans of physical media had their chance and blew it, so there’s no going back. “If gamers and preservationists had bought more physical games, Sony wouldn’t have seen the digital sales ratios that justify this decision,” Robin Zhu, a games analyst at Bernstein, told the Financial Times.

“Digital game sales carry essentially 100% incremental margin… the cost of the physical package, shipping and retailer margins can be more than 20% per cent of sticker price.”

Still, Sony now faces the prospect of pretty much every announcement it makes being overwhelmed by complaints about the death of physical media. There’s an element of Sony ripping off the Band-Aid here — PlayStation’s follow-up tweet would have been met with the same response no matter which product it promoted. But unlike PlayStation discs, those comments aren’t going anywhere.

Wesley is Director, News at IGN. Find him on Twitter at @wyp100. You can reach Wesley at wesley_yinpoole@ign.com or confidentially at wyp100@proton.me.





Source link

  • Related Posts

    Doom dev id Software reportedly halved following Xbox’s mass layoffs

    Following Xbox’s announcement that it’s cutting 3,200 jobs, the extent of the layoffs at each of its teams is still coming to light. Unfortunately, the legendary id Software, the studio…

    Xbox Game Pass New Games For July Revealed

    Amidst a lot of bad news at Xbox this week–including its CEO mentioning how Game Pass hasn’t exactly paid off– the company has also revealed the first wave of titles…

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    You Missed

    Erling Haaland Is Everywhere at the World Cup. Most of It Is AI

    Erling Haaland Is Everywhere at the World Cup. Most of It Is AI

    Rogers’ MLSE play the latest in broader shift

    Rogers’ MLSE play the latest in broader shift

    Argentina sueña en grande desde el Fan Village de Telemundo en Rockefeller Center

    Argentina sueña en grande desde el Fan Village de Telemundo en Rockefeller Center

    Afghanistan cricket – Shapoor Zadran dies after prolonged illness

    Afghanistan cricket – Shapoor Zadran dies after prolonged illness

    Prince Harry Loses Privacy Lawsuit Against Daily Mail Publisher

    Prince Harry Loses Privacy Lawsuit Against Daily Mail Publisher

    Trump says he’ll consider giving Turkey F-35 jets, adds that US will lift sanctions

    Trump says he’ll consider giving Turkey F-35 jets, adds that US will lift sanctions