The Apple Watch Series 11 is a smartwatch worth upgrading to. It’s the best smartwatch for iPhone owners, and the base price is reasonable. It tends to swing back and forth in cost between its MSRP of $399 and a sale price of $299. Right now, it’s back to a match of that low price, meaning it’s the perfect time to make the upgrade if you’ve been hunting for a new Apple Watch.

Note that this sale price is for the 42-millimeter case size without GPS. If you want cellular connectivity or the larger 46-millimeter case, you’ll pay a bit more. But across all retailer options, nearly every color-and-size combination is discounted. Available finishes include Gold, Natural, and Slate titanium options, and Rose Gold, Silver, Space Gray, and Jet Black if you opt for aluminum.

The Apple Watch Series 11 finally has a battery that can last at least a full day. An actual full day, as in 24 hours, meaning you can wear it while you’re at the gym and while you’re sleeping. This will allow you to better take advantage of its myriad of tracking capabilities. (As the owner of an Apple Watch Series 8, I often consider upgrading for this reason alone.) Aside from the typical fitness stats and workout tracking, plus the AI-enabled Workout Buddy feature, this watch can monitor for signs of hypertension and track blood oxygen levels. It also has Fall Detection and satellite messaging capabilities (on models with cellular connectivity).

All in all, while new tech is neat, it’s not always worth upgrading for. But last year’s Apple Watch introduces meaningful changes that you’ll notice in your day-to-day life. If you’re still rocking an older model, or you’re shopping for your first smartwatch, this is absolutely worth considering—especially at this sale price. Afterward, check out our favorite Apple Watch bands to spruce up your new gadget.