Italy’s Richest Family Wants to Conquer America’s Breakfast Tables


Giovanni Ferrero and his family have a net worth of nearly $58 billion, according to the Bloomberg Billionaires Index.  The company, founded as a pastry shop in 1946 by two brothers in the town of Alba, now sits behind only Cadbury’s owner Mondelez International Inc. and M&M’s maker Mars Inc. in the €630 billion global sweet packaged foods category that includes cookies, ice cream, candy and desserts, Ferrero said, citing GlobalData research.



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