Get ready for new Macs and iPads: Apple announces “Special Experience” on March 4



It may be more tempting to take that aging Mac you’ve been coddling and put it out to pasture soon. Apple has announced an event for March 4, which in usual Apple fashion, it has branded a “Special Apple Experience.” Also in usual Apple fashion, it has not come out and said what it’s going to be announcing. We have a pretty good idea, though.

The event will kick off at 9AM ET on March 4—Ars will be on the ground in New York City to cover Apple’s latest unveiling, whatever form it may take. Apple doesn’t release most products on a set schedule, but some recent speculation about likely hardware updates can point us in the right direction.

As we reported recently, the iPhone 17e may be making an appearance in Apple’s lineup soon. This updated version of the budget-oriented iPhone will have an A19 chip inside, similar to the one powering the base model iPhone 17. It may also add MagSafe charging. Don’t expect to see a multi-camera array like you’d get on the more expensive Apple phones, though. Pricing will be the most important thing to watch for should Apple announce this phone. Right now, the non-Pro iPhone 16 and 17 (including the 16e) are all clustered in the $600-800 range. Another $599 budget iPhone won’t make waves.



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