ON TO NUO: Former Twinset and Moschino chief executive officer Alessandro Varisco is joining Nuo as operating partner for the fashion and luxury sector.

Led by chief executive officer Tommaso Paoli, Nuo has invested in Slowear and Subdued, as well as in the Ludovico Martelli company, which operates the men’s grooming brand Proraso and toothpaste label Marvis, among others.

Varisco enthused about joining Nuo to “contribute to a project that aims to enhance Italian companies with great potential.” He said Nuo’s strategy has long been “to support a healthy and long-term growth,” creating jobs and value for Made in Italy globally. “Fashion and luxury are sectors that today offer significant opportunities for those who combine brand identity, strategic vision and execution.”

Nuo has invested 500 million euros over the last 10 years to support international growth, managerial organization and generational handover of 15 small and medium-sized Italian companies.

Varisco will help Nuo’s investment teams evaluate and manage new operations, helping to define strategies.

Paoli said Varisco “guarantees high-level industrial and managerial experience” for future investments. “Alessandro has a deep knowledge of the fashion and luxury sector and his contribution will be important in identifying and analyzing new opportunities.”

Over the years Varisco also worked at Valentino, Versace and Gianfranco Ferré. In 2015 he joined Twinset, exiting at the end of last year, succeeded by Gabriele Maggio. He helped internationalize the brand, rationalizing its product lines, developing its retail and franchising network, strengthening the brand positioning and growing its digital platform.