There’s often certain ‘rules’ people tend to follow depending on the seasons. With leather being reserved for winter (the Bottega Veneta, Hermès and Tory Burch spring/summer 2026 shows have all said otherwise) and light jeans being saved for the warm-weather months. But I’m here to to tell you that there are no rules—you can of course wear what you like, when you like. And for the purpose of this story, let’s focus on debunking that light denim rule.

While ecru denim and white jeans are nothing new, I’ve been seeing so many of the most stylish women on my Instagram feed all going for the slightly deeper shade of beige instead. And it’s the typical thing that once you see something, you start seeing it everywhere. On my daily jaunt as a fashion editor who has daily visits to sites including Net-a-Porter and Reformation to Asos, I soon noticed that there are so many beige jeans in the ‘new in’ sections. As versatile and easy-to-style as their blue counterparts, it’s no wonder they’re being worn with everything from technical jackets to leather and winter coats already—because, yes, you can wear light jeans throughout winter, too.