Prime Day is here, finally. Amazon’s annual summer sale will get blanket coverage across the internet as publishers step over each other to push discounted air fryers and phone chargers.

Prime Day has moved up a few weeks from its usual timeline to get ahead of July 4, and all the incoming Sesquibicentennial Sales. (“America’s 250” seems to be the more widely adopted terminology than sesquibicentennial—we prefer the latter). Having spent the last few weeks digging through deals under embargo, we can attest that this year’s bargains aren’t quite as good as we’ve seen in the Peak Prime era, but there are still lots of very serious discounts to be had if you’re patient and a little picky.

We’ll be updating our overview of the absolute best Amazon Prime Day deals several times a day, and we’d encourage you to check that out if you’re shopping for something specific. Our coverage is a little different than what you find on the rest of the web—we only include products someone on our team has personally tested, and we limit ourselves to products actually discounted from the prices we’ve been tracking. Over here on the live blog, we’ll be having some fun spotting trends and odd products, plus going a little deeper on some products we love.