Kaye Bassey is a Who What Wear editor in residence known for her near-decade-long career as a fashion and beauty content creator, influencer, and writer. She recently launch her Substack newsletter, covering trends, outfit ideas, shopping recommendations, and other insider tips.

Summer always feels like a reset button for style. Lighter layers, softer palettes, and a shift toward pieces that feel fun, effortless, and a little more expressive. After months of heavy coats, boots, and muted tones, there’s something exciting about getting dressed again with intention, where outfits start to feel playful instead of purely practical. The season naturally invites more skin, more movement, and more personality in what we wear.