Lululemon Athletica Inc. bought itself 18 months of peace — at least in public — by cutting a deal with its disgruntled founder Chip Wilson, who is dropping his proxy battle.
However, under the terms of the “cooperation agreement,” Lululemon will be getting a few more fresh faces for its board.
After the company’s annual meeting on June 25, Laura Gentile, former chief marketing officer of ESPN, and Marc Maurer, former co-chief executive officer of On Holding, will join Lululemon’s board. Another new director with “product and brand expertise in apparel” will be added by October.
“The board additions Lululemon announced today and strategic changes already made by the team reflect meaningful progress toward restoring the company’s product-first vision and unlocking tremendous value for shareholders,” said Wilson, who still owns about 8.7 percent of the company.
Wilson, who’s been a vocal critic of Lululemon for more than a decade, had been agitating to add some more product savvy to the board and then let the directors pick a new CEO. But the board, which has already been getting something of a refresh, named former Nike executive Heidi O’Neil CEO and she’s set to start in September.
The deal with Wilson avoids a clash at the annual meeting and will give O’Neil a chance to get to work without a public fight.
Wilson agreed to standstill, non-disparagement, voting and other provisions that last for about 18 months.
Marti Morfitt, executive chair, said: “On behalf of the board, we are pleased to reach this agreement with Chip Wilson, which allows Lululemon to focus on continuing to strengthen its performance. We valued the opportunity to meet with Laura, Marc and Eric Hirshberg through this process, and believe each offers unique skills and experiences that could be valuable to a board.…Lululemon now has a clear path forward for our incoming CEO, Heidi O’Neill, and our leadership team, as we continue to advance our strategies to foster strong brand health, reaccelerate growth and deliver enhanced value for our shareholders.”







