Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear’s own Gen Z editors. Expect a download on the upcoming class of tastemakers, emerging designers, and shopping and style choices straight from the generation setting the trends.

This summer, fashion feels a little less concerned with perfection and, thankfully, it’s a lot more because of it. The coolest fashion people I know aren’t dressing around curated TikTok aesthetics anymore and instead leaning into personal style. One day, they’re wearing vintage board shorts with a sculptural watch and jelly sandals while the next day, they’re pulling on a pocketed carpenter belt styled with a tiny lace tank and studded capri pants. From the LES to Silver Lake, personal style is back in full force, and the vibe is playful, chaotic, hyper-individual, and deeply Gen Z coded.