There’s something about a purple manicure that has mass appeal as a core nail trend right now. It’s equal parts playful and polished, with a shade for every mood and moment. From barely-there lilacs to deep, vampy berry tones, purple nails have quietly become the fashion set’s go-to, offering a fresh (but fun) alternative to classic reds and neutrals. Whether you lean minimalistic or maximalistic, the versatility of the hue makes it endlessly wearable.

According to nail artist Ashleigh Bamber, the appeal lies in its versatility. “Purple nails are having such a moment because they strike the perfect balance between bold and wearable,” she says. “There’s a tone to complement every skin tone, from cool-toned lavenders to rich, warm plums.” She also notes that the shade works across all nail shapes and lengths. “Whether your nails are short and natural or long and sculpted, purple enhances the nail without overwhelming it—it’s incredibly flattering.”