David’s Bridal has unveiled its inaugural Vera Wang Bride bridal and bridesmaids collections. The two brands reunited last September.

The collections will be introduced starting Tuesday at DavidsBridal.com/Vera-Wang-Bride and will arrive in stores nationwide beginning June 30.

In 2010, Wang signed an exclusive licensing deal with David’s Bridal for White by Vera Wang, which ended in 2020 due to the pandemic. Wang then signed a new 10-year partnership in 2021 with Barcelona-based Pronovias for Vera Wang Bride. According to WHP Global, which owns the Vera Wang brand, the Vera Wang Bride partnership with Pronovias transitioned to David’s Bridal.

Vera Wang personally still operates the Vera Wang Haute bridal business.

The Vera Wang Bride bridal and bridesmaids collections feature gowns and dresses that blend architectural structure with fluid movement.

“In celebration of our 37th year in wedding fashion and 35 years in Collection clothing, this is yet another moment for Vera Wang to appeal to a new generation of brides and their attendants,” Vera Wang told WWD.

Kelly Cook, chief executive officer of David’s Bridal, said, “Our journey with our debut Vera Wang Bride Collection began with a bold vision: to help every bride feel fierce, feminine and unapologetically herself. Vera Wang Bride is more than a collection — it’s a celebration of individuality, creativity and confidence. Each gown has a story, makes a statement and commands the moment, in which only a Vera Wang Bride gown can deliver. From the sweep of a skirt to the curve of a corset, these designs are for brides who dare to be bold, love their style, and know that power and elegance can live in the same dress.”

The fall 2026 collection features ruching and draped bodices, dramatic skirts with flange textures and tiered movement, along with defining Vera Wang silhouettes that elongate and sculpt the figure.

The Vera Wang Bride Bridesmaid Collection echoes the bridal collections’ minimalism and elegance. The palette allows brides to create tonal, ombré or mixed styling looks. Prices on bridesmaids’ styles range from $249 to $299. The collection features a blend of sleek column silhouettes with refined draping and soft A-line chiffon gowns that create movement, alongside convertible details like detachable sleeves and reworked bodices for personalized styling. Design elements such as peplum accents, tulle layering and subtle corsetry relate to the bridal collection. The color palette goes from romantic naturals like blush and champagne to chocolate and wine, and evergreen and black.

Seasonal drops for bridal and bridesmaids will continue in-stores and online, extending the assortment with elevated fabrics and modern reinterpretations of Wang’s signature silhouettes throughout the summer and fall. In addition, Diamonds & Pearls by David’s Bridal, located in Delray Beach, Fla. and Burlington, Mass., will showcase exclusive Vera Wang Bride designs that can only be found in those boutique locations and online. 

David’s Bridal recently revealed that Vera Wang Bride will be available for select wholesale partnerships with exclusive designs and offerings.