Ralph Lauren has a propensity for sports — the designer’s love of baseball and the New York Yankees is well documented, as is the company’s long-standing sponsorship of the U.S. Olympic teams.

So it should come as no surprise that the Ralph Lauren spring campaign continues to pay homage to the marriage of sports and style, leaning into everything from polo and race cars to boating.

“Sport and style have always been about more than what you wear or how you play,” said Lauren. “They are about a way of living —freedom, energy, authenticity, connection — that can inspire us all to dream of a better life.”  

The campaign was shot by David Sims and is accompanied by a video by Jacob Sutton. It unfolds in three chapters. First is “A World of Speed,” which is centered around motorsports. The second is “By the Sea,” a nod to the nautical life with cotton dresses and tailored tuxedos juxtaposed against sleek speedboats. The final chapter, “On the Green,” celebrates polo, golf and tennis and spotlights more-casual looks.

In addition to the images and video, the Ralph Lauren spring campaign will be accompanied this summer by activations across the globe including in California, Sydney and Tokyo.

The spring season also features the new Ralph Lauren x MLB collection for six teams: the Los Angeles Dodgers, Chicago Cubs, Philadelphia Phillies, Boston Red Sox, Toronto Blue Jays and the designer’s beloved Yankees.

Key items include Polo Ralph Lauren satin team jackets, fleece sweatshirts and baseball caps in team colors for both adults and children along with novelty items including a denim trucker jacket, a cream pin-striped baseball jacket and a denim shirt, all featuring the Yankees logo.