I’ll start with a statement that I know to be true: shopping for jeans can be a long and difficult process. As a seasoned fashion editor there is almost no sartorial challenge I can’t rise to, but trying on denim is the one area that I have left frustration get the best of me. Whether waistbands gape, seams bunch, hems are too short (or far too long) or rigid denim rubs, it’s tricky to find styles that cater to every body, and there are always so many jean trends out there to work through. In short, the possibility of finding “the ones” can seem extremely low.

If you too have scoured the high street, designer stores and now turned to the internet to solve your denim woes, you’ll no doubt be overwhelmed by the sheer number of brands, styles, prices and reviews, but the truth is, you only really know which are worth investing in through sheer grit and determination. But, before you prepare yourself to wade through the waves of denim options, I have already done the time-consuming, trial-and-error process for you, and instead, I bring to you a solution.

Marianne Smyth wears a blue straight leg jeans and leather ankle boots

(Image credit: @smythsisters)

Not only have I had plenty of experience in trying on pieces for the Who What Wear UK readership, but I’m also a trendspotting enthusiast. If you’re interested in which jeans styles are currently trending, and you want impartial reviews from someone who has likely squeezed into just about every denim brand on the market, you’ve come to the right place.