Melanie Masarin is a Who What Wear Editor in Residence; the founder and CEO of Ghia; writer of Night Shade, her Substack newsletter chronicling founder life, treasure hunting, fashion musings, and food diaries; and the author of the forthcoming cookbook, Riviera.

If the cold weather blasts before spring peeks through have you feeling sartorially uninspired, you’re not alone. I’m enduring my first really cold winter on the East Coast in a long time. After wearing my investment cashmere crewneck 20 times this month alone, I decided to spend my snow storm weekend decoding dressing for freezing temperatures. Even as it starts to warm, I probably won’t be able to wear ballet flats for a while, so I’m taking inspiration from my Parisian friends to find personal style in the dreariest season. Below, I share some of my tips.

Melanie Masarin Ghia Founder Mirror Selfie at Home Wearing Chunky Sweater, Mini Skirt, Tights, and Tall Boots

Silhouette matters.